The ability to deliver your email marketing campaign is not based on whether you can sidestep spam filters. It is in your ability to develop trust.

Community is more than simply a group of buyers. Community seeks to connect with your brand. They've connected to your central idea and want to share it.

A well developed marketing strategy and effective automation solutions can monitor patient actions and create a more aligned patient experience.

Lately, we've seen many businesses offer “free marketing automation software”. But are they? Mautic is free and will be forever.

 On one hand, there is the marketing team. They are a creative group that wants to bring value by developing campaigns that win awards.

Meet Jeff May, Mautic community member and this month's Community Spotlight!

Mautic is applying for this year's Google Summer of Code. Here are some of the ideas we have for students to work on as part of GSOC.

The collaboration between technology & marketing is critical. In some cases, these two functions operate in silos, each one focused on their own goals.

Meet Linh Nguyen, community member from the UK who is this month's Community Spotlight!

So stop staring out the window, get the umbrella, go out in the rain and get personal. Because when you do, your marketing efforts will feel less automated.