Strategic Initiatives

Initiatives are groups of people coming together to work on a particular area of focus.

Below are the current strategic initiatives for Mautic core, in alphabetical order.

Strategic initiatives are maintained by the Project Lead and are grounded in:

User insights - Initiatives that are based on what users of Mautic tell us is needed
Product vision - Initiatives that move us closer toward our vision for Mautic being the #1 choice for marketers
Market insights - Initiatives that are required for Mautic to remain competitive in the Marketing Automation world
Community discussion - Initiatives which have been discussed and validated in the Mautic community

1. Installation and upgrade experience

Documentation and tutorials
Pre-flight checks and warnings (similar to the Mautic 3 upgrade script)
Improve the GUI upgrade process

Forum thread: https://forum.mautic.org/t/include-database-version-test-in-installer/14872

Slack channel: #i-install-upgrade

Confluence page Jira Initiative

2. Mautic Marketplace

Decoupling plugins from the core Mautic package
Implementing a simple, one-click process to install and uninstall plugins
Enable developers to easily provide updates and users to be notified when available

Forum thread: https://forum.mautic.org/t/mautic-marketplace/12108/8

Slack channel: #i-mautic-marketplace

Confluence page Jira initiative

3. Resource management

Allow the import/export of campaigns
Allow archiving resources no longer in use
Allowing full data sets in imports/exports

Forum thread: Centralised thread to be created, sub-task threads include:

Slack channel: #i-resource-management

Confluence page Jira initiative

4. Campaign Library

Enable the import/export of campaigns
Create a library of campaigns enabling marketers to quickly get started using best practices

Forum thread: https://forum.mautic.org/t/campaign-templates-and-import-export/10734

Slack channel: #i-campaign-library

Jira initiative

5. 2022: The Year of the Contributor

Improve the onboarding process for new contributors
Explore ways to engage Mautic users and encourage them to contribute to Mautic
Recognise and retain our existing contributors

Slack channel: #i-yotc

Jira initiative

6. Promote Mautic

Growing awareness within Open Source circles of Mautic
Sharing Mautic with the wider world
Growing adoption and awareness of Mautic in the marketing automation industry

Slack channel: #i-promote-mautic

Jira initiative

7. Mautic Next Generation

Creating the next generation of Mautic

Forum thread: https://forum.mautic.org/t/mautic-next-generation-discussion/16900

Slack channel: #i-mautic-next-generation

Confluence page Jira initiative

Previous initiatives

Composer support (2021)

Allow Mautic to be managed via Composer
Easier installation and updating of Mautic and dependencies
Supports innovations like the Mautic Marketplace

Forum thread: https://forum.mautic.org/t/as-a-developer-i-want-to-be-able-to-apply-patches-and-upgrade-mautic-core-within-the-existing-composer-json/13750

Slack channel: #i-composer-support

Confluence page

Email & landing page builders (2021)

Develop more robust options for creating emails and landing pages
Provide more configuration and customisation options that are user-friendly

Forum thread:https://forum.mautic.org/t/new-email-builder/13796

Slack channel: #i-builders

Confluence page