
A practical guide to keeping ethics at the forefront of marketing
I’ve been reflecting lately on a conversation I had with a community member who felt uncomfortable about the marketing emails they were receiving. “It feels
I’ve been reflecting lately on a conversation I had with a community member who felt uncomfortable about the marketing emails they were receiving. “It feels
Personalization drives better customer experiences, but it must be balanced with data sovereignty and privacy. The real challenge for marketers is using data ethically—delivering value while protecting trust.
A comprehensive guide to zero-party, first-party, second-party, and third-party data for marketing automation beginners
Marketing stack. If you’ve been in marketing technology circles long enough, you’ve heard this term. Learn how to manage it.
AI. Big data. Predictive marketing. We get incredibly excited about these new solutions, but how do we navigate the digital marketing maze?
Within the amount of time I’ve been in the Mautic community, I have often seen many questions about best practice for tags.
Have you ever wondered if you could track more than just visits via the Mautic tracking script?
Mautic 2.9.0 beta is now available for testing – not to be used in a production environment!
We realize that more resources are needed to bring value, while creating a place where each member is represented and recognized.
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
MAUTIC is a trademark of the Mautic project of the Open Source Collective.
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