For marketers 7 Tips to Better Marketing and Sales Alignment Whichever way the balance of power is structured, it is important that alignment occur with marketing and sales in how they represent the brand. dbhurley April 19, 2016
For marketers Marketing, Sales, Value & the Customer Journey On one hand, there is the marketing team. They are a creative group that wants to bring value by developing campaigns that win awards. jeffseevers March 10, 2016
Marketing Automation and Digital Body-Language Read about the importance of maintaining relationship integrity and keeping people at the heart of your Marketing Automation campaigns. dbhurley December 2, 2014