Open Startup Report #35 – January 2026

Photo of some wooden blocks showing '2026' with an alarm clock and some christmas trees in the backgroun against a white painted brick wall.

January is often a month of duality – looking forward to the new year while settling the accounts of the old. For Mautic, this contrast was stark. On one hand, we celebrated a massive milestone with the release of Mautic 7.0 (Columba Edition) on January 20th, a testament to the relentless innovation of our contributors. On the other, we faced immediate financial headwinds as projected income from key partnerships did not materialize.

In December, I spoke of ‘extreme efficiency.’ In January, that became our daily reality. We have placed a complete hold on non-essential spending and are actively refactoring our budget to navigate this shortfall. Yet, even as we tighten our belts, the community’s pulse is strong – from a 42% surge in new contributors to the announcement of upcoming events in London and Germany. This report details both our fiscal challenges and our community triumphs.

Key points

  • Financial Reality: A significant shortfall in expected income (due to non-renewals and deferred payments) has necessitated an immediate hold on all non-essential expenditure.

  • Product Milestone: Mautic 7.0 was successfully released on January 20th, driving a wave of updates and excitement across the ecosystem.

  • Community Events: We confirmed the return of the Mautic World Conference to London on November 4th and announced a German Mautic Meetup for March.

  • Contributor Growth: We saw a healthy 42% increase in new contributors this month, with a positive trend toward smaller, more manageable Pull Requests.

  • Usage Trends: Trial signups have stabilized at around 350 per month, with interest from the Americas rebounding after a dip in late 2025.

Finances

Income

This month we had several planned incomes that did not materialize or came in much lower than expected – an Extended Long Term Support volume license and a Gold tier member who chose not to renew, and a Diamond tier member who dropped their tier to Gold and haven’t yet paid the invoice to renew.

This has resulted in the need for a substantial refactoring of our budget to accommodate this drop in expected income.

We also had one membership which automatically renewed at the wrong price, which necessitated a refund as demonstrated in both the income (refund of host fees and payment processor fees) and expenditure sections (refund of membership fee).

DescriptionAmount
Corporate members (Community)$2,163.06
Grants$2,000
Monthly sponsors$790
Individual members$399.55
Refunds$173.10
Total$3,525.71

Expenditure

As a result of the re-budgeting exercise a complete hold was put on any non-essential expenditure. It was also decided to defer payment of the reimbursement invoice from Open Source Collective covering employment expenses until invoices arrived in February, which is why there’s no cost represented here.

DescriptionAmount
Refunds$1,200
Freelancers$639.13
Host fees$529.02
Infrastructure$435.70
Admin support$237.87
Payment processor fees$178.57
Total$3,220.29

Contributions

A big thank you to all the organisations who have contributed to Mautic in January!

These organisations are making Mautic and helping to grow our awesome community!

🔎 You can always take a look at the data for the last 90 days via this link: Mautic 90 Days Report and you can now view this month’s report here: Mautic | Monthly Report for January 2026!

⬆️ = Increase from last month
⬇️ = Decrease from last month

Organizations

Most active companies

Acquia 155 (⬆️ 11.51%)

Leuchtfeuer Digital Marketing 56 (⬆️ 56.59%)

Webmecanik 44 (⬇️ 91.30%)

Dropsolid 43 (⬆️ 79.17%)

Casfer 39 (⬆️ 47.30%)

Aivie 20 (⬇️ 33.33%)

Crafting.email 17 (⬆️ 70%)

Moorwald | Sven Döring 14 (⬇️ 17.65%)

Torn-Marketing 9

Sitelease 7

Top contributing companies

Acquia 49 (⬇️ 23.44%)

Dropsolid 26 (⬆️ 188.89%)

Leuchtfeuer Digital Marketing 24 (⬇️ 22.58%)

Aivie 15 (⬇️ 31.82%)

Webmecanik 4 (⬇️ 76.47%)

Casfer 2 (⬇️ 50%)

Æsir 1

Metricool 1

meritoo 1 (⬇️ 85.71%)

Crafting.email 1

Contributions are as defined here with the addition of Jira issues being closed as completed, GitHub Pull Request reviews and Knowledgebase articles being written or translated, which we track through Savannah’s API.

Want to appear on this list? Get contributing, and drop me a line with your company name, domain and the folk who work for you and we’ll make sure that you are attributed correctly!

Individuals

A big thank you also to all the individuals who are helping us build this awesome community :mautibot: :hands-raised:

Most active contributors

John Linhart 150

Ayu Adiati 131

Renato 39

Zdeno Kuzmany 30

Ekke Guembel 29

Anderson José Eccel 26

Rahul Shinde 19

Patryk Gruszka 17

Ricardo Freire 17

Sven Döring 14

Top contributors

Ayu Adiati 55

John Linhart 41

Anderson José Eccel 26

Patryk Gruszka 19

Kaviyaa Devi PM 19

Rahul Shinde 15

Predrag Vukovic 11

Zdeno Kuzmany 4

Artem Lopata 4

Saurabh Gupta 2

Welcome to our new contributors this month đź’–

dband

doubleohkevin

Kaviyaa Devi PM

Solari Systems

Victor Campuzano Alla

Predrag Vukovic

NiceBdsmer

Top supporters

John Linhart 3

Victor Campuzano 1

Joey Keller 1

dband 1

Supporters are folks who have had conversations with people directly before they make a contribution, so most likely helping with that process.

This month we had 8 new contributors :rocket: (⬆️ 42.86%) and 43 new members joining the community! 💖 (⬆️ 13.16%).

Usage of Mautic

With the release of Mautic 7.0 on 20th January, we’re starting to see a strong growth in adoption, with users updating gradually from older versions of Mautic to the latest and greatest.

We’ve shipped lots of great features in Mautic 7 and there’s a lot of excitement to explore our latest version.

c8df280a7c388aa1526b7fb7dffb0b2e MD5
Source: Mautic updates server

In terms of how people are installing Mautic, we’re seeing a bit of a reduction in people using Docker, Softaculous and Cloudron recently, however this data comes to us when people are updating Mautic, and we’ve had some challenges with the updated Docker image releases recently which could explain the reduction there.

In the longer term, I am planning to make a proposal for us to implement anonymised and opt-in sending of product analytics data back to Mautic within the application itself, so that we might be able to get a better understanding from those who are willing to share, of how people are using Mautic and what features they are most using. We’ll have to think carefully about the development of this, to ensure we’re aligning with our values when it comes to respecting privacy and balancing that with the needs of the project. Please let me know if you’d like to help with this.

In terms of the trials, we’re seeing a stabilisation of the signups rate at around 350 per month, and from the data we see around 45% of signups coming from the micro and small-business end of the market (under 10 employees).

399046177dcde3b653e99a20a60d7d37 MD5
Source: Mautic trials signup form

Also of note is the trend over time in the signups by world region – as you can see from the chart we had a significant drop-off in trial requests from the Americas towards the end of Q4 which is just starting to rebound

9867a76cbfc0f42d2b6bdb30a12fdcdc MD5
Source: Mautic trials signup form

Community Health

We continue to see a good number of contributons coming into Mautic, and increasingly these are smaller, more managable PRs compared with previous years where we’ve seen a lot more larger PRs. This is important as it helps us to move much more quickly, and also enables our reviewers and testers to work through contributions more carefully – in larger PRs it’s easy to miss something.

3b33230de6cc60b56252afb53a7c3a27 MD5
Source: OS Insights

We’re also seeing a fair amount of consistency with opening and closing of issues over time, thanks to the efforts of our contributors. We do need more folks to help us with triaging incoming issues, however, so if you’d like to help with that please join the channel #wg-triage-team on Slack.

January 2026 Open Startup Report issues new v closed
Source: OS Insights

We’ve had the exciting news that the Mautic World Conference will return to London this year on 4th November following the success of last year’s event – ticket sales will be coming soon, along with a call for speakers.

The German speaking community is also organising a local barcamp-style meetup in March: Deutsches Mautic-Meetup 2026 which is exciting to see. I’m looking forward to other communities organising their own Mautic Meetups!

Conclusion

In my experience, the true test of an open source project isn’t how it performs when flush with cash, but how it delivers when resources are tight. January proved that Mautic has grit. We shipped a major version release – Mautic 7 – and energized a new wave of contributors, all while operating under a strict financial freeze.

The drop in expected income this month serves as a stark reminder of what I’ve been emphasising since we became an independent open source project – we cannot rely on a handful of large sponsors. True sustainability comes from a broad base of support.

As we look forward to the German meetup in March and the Mautic World Conference in November, I am asking you to help us build that base. If Mautic adds value to your business, please consider becoming a member. We have the code, we have the community – now let’s secure the runway.

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Ruth Cheesley

Ruth is an Open Source advocate with over 18 years of experience using and contributing to many different projects. Having served on the Community Leadership Team of the Joomla! project and built a full-service digital agency, she now works as Project Lead for Mautic, supporting the community who build and maintain the world’s first Open Source Marketing Automation platform. Ruth is a lover of cats, a keen runner and flautist (but not at the same time!) and is based in the East of England.

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