Mautic’s advanced lead scoring capabilities allow consultancies to prioritize leads based on engagement and potential value.
By assigning scores to specific actions, such as website visits or content downloads, consultancies can focus on high-value prospects, ensuring efficient use of resources and enhancing conversion rates.
Add or remove points based on action or inaction and create your own customizable types of points to ensure that you always have an up to date view of a lead’s likelihood to convert.
Read more about the points feature in Mautic.
Mautic enables consultancies to automate lead nurturing processes, delivering personalized content and follow-ups based on lead behavior.
This automation ensures timely engagement with potential clients, building stronger relationships and increasing the likelihood of conversion.
Whether you are creating impactful blog posts, useful downloadable assets or other resources for your potential clients, Mautic’s powerful lead nurturing tools take the stress out of managing your pipeline and ensures that you can instead focus on what you do best.
Learn more about Mautic’s lead nurturing features.
Mautic’s reporting features provide consultancies with deep insights into client behavior and preferences.
By leveraging this data, consultancies can tailor their marketing efforts, optimizing strategies to meet client needs and improve engagement outcomes.
Whether you want to analyze which email performed better or look at which prospects are most likely to convert, Mautic’s fully customizable reports – including automated scheduled reports – allow you to build the reports your team needs to demonstrate return on investment.
Mautic integrates smoothly with popular CRM systems, allowing consultancies to maintain a unified view of client interactions.
These integrations ensure that marketing and business development teams are aligned, facilitating more effective client relationship management and improved service delivery.
Ensure that you can make data-informed decisions quickly, hand over the right leads to the sales team at the right time, and give everybody a clear overview of the lead’s interests and intent.
Learn more about Mautic’s integrations and REST API.
At diib, we use a multi-tenant install of Mautic to deliver a wide array of different services to our clients. Mautic helps us set up email campaigns, collect leads for clients, and create tailored solutions for our clients’ needs.
Mautic allows you to start with Marketing Automation without the burden of expensive license costs.
Moreover, as an open source tool, it still has all the required features – and is sometimes often better than some complicated commercial alternatives.
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