Mautic allows you to develop a single source of truth across your organization for the customer. Centralise all data points and activity across your website, app, even in-store point of sale devices.
Segment your customers based on any combination of filters, enabling you to better understand your users.
Mautic allows you to personalize your communications with your customers based on their profile data and behavior, and allows you to create unlimited customized reports which highlight data points and insights that are relevant to your business.
As an open source platform, Mautic enables retail companies to have the flexibility of customizing, integrating and extending their marketing stack while retaining ownership of customer data.
Whether you decide to self-host or work with one of our hosting partners, Mautic’s powerful integration framework and REST API opens up new worlds for your tech team to flex Mautic to your own needs. The extensive ecosystem around Mautic already provides many integrations with third party tools and retail applications, but Mautic gives you the option to get your hands dirty and plug in your own tools.
What’s more, if you decide to develop custom plugins or find bugs which you are able to fix, you can contribute them back to the open source community and support its ongoing growth.
Mautic’s reporting features enable your team to get deep insights into your marketing activities, tracking what campaigns drove engagement and monitoring the progress of your prospects through their journey with your organization.
Whether you want to analyze which email performed better or look at which prospects are most likely to convert without needing a discount campaign and which need a bit of a nudge to complete their purchases, Mautic’s fully customizable reports – including automated scheduled reports – allow you to build the reports your team needs to demonstrate return on investment.
With Mautic, you can integrate with the channels that your prospects use to follow up with them at the right time, through the right channels with the right message.
Out of the box multiple channels are supported including email, SMS, browser app and web notifications.The vibrant ecosystem means that virtually every tool and messaging channel out there has a plugin which enables you to connect it with Mautic to power your automations.
What’s more, all interactions are displayed in the prospects’ profile, so your team have an holistic overview of engagement across all channels.
At diib, we use a multi-tenant install of Mautic to deliver a wide array of different services to our clients. Mautic helps us set up email campaigns, collect leads for clients, and create tailored solutions for our clients’ needs.
Mautic allows you to start with Marketing Automation without the burden of expensive license costs.
Moreover, as an open source tool, it still has all the required features – and is sometimes often better than some complicated commercial alternatives.
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