b2b marketing

Stay up to date with all the news from across the Mautic universe.

Blog post dates
For marketers
jeffseevers

3 Secrets For Growing a Community Online

Community is more than simply a group of buyers. Community seeks to connect with your brand. They’ve connected to your central idea and want to share it.

For marketers
jeffseevers

The Great Marketing Automation Collaboration

The collaboration between technology & marketing is critical. In some cases, these two functions operate in silos, each one focused on their own goals.

For marketers
jeffseevers

Starting Your Marketing Automation Journey

When we understand the Marketing Automation journey, we can more clearly understand our surroundings, be aware of our location, and what obstacles to avoid.

For marketers
jeffseevers

Omni Channel Marketing: A Short Primer

This omni channel approach should help you see marketing differently. It’s time we see marketing not as campaigns or headlines, but as value creation. 

For marketers
jeffseevers

How to Automate Your Marketing Scorecard

So to be successful, it is imperative that you keep score of the numbers that matter. That is why we’d like to discuss the marketing scorecard.

For marketers
jeffseevers

Marketing Automation Begins With a Touch

Step 1 of how marketing automation fits within your business, begins with laying out your purchase/sales process and understanding each customer touchpoint.

For marketers
dbhurley

Asset Management in Mautic

Asset management in marketing is defined as the management of a digital resource and the monitoring of all activity associated with that resource.