For marketers

News, resources and updates which are relevant for marketers using Mautic. Expect news about new features, tactics and tips to boost your impact, webinars, and more.

Blog post dates
For marketers
jeffseevers

How to Automate Your Marketing Scorecard

So to be successful, it is imperative that you keep score of the numbers that matter. That is why we’d like to discuss the marketing scorecard.

For marketers
jeffseevers

Marketing Automation Begins With a Touch

Step 1 of how marketing automation fits within your business, begins with laying out your purchase/sales process and understanding each customer touchpoint.

For marketers
dbhurley

Intelligent Marketing Perspective

Take a closer look at the marketing perspective of State Farm Insurance and how they use humor and surprise to connect with their target audience.

For marketers
jeffseevers

Disruption. Are you prepared for change?

The traditional video and digital video industries were on a collision course. Many industry “experts” claimed that traditional Hi8 tape was better quality.

For marketers
dbhurley

The Marketing Automation Tech Trap

The thrill of new software, the right approach for marketing automation and the skill of marketing experts. Don’t fall for this common tech trap.

For marketers
dbhurley

Marketing Automation Madness

With so much buzz around marketing automation it can be easy to do marketing automation wrong. Here’s 3 suggestions to do it the right way.