We continue to release short Mautic Explained videos to help marketing integrators as they work with Mautic. Marketing automation forms and campaigns are the primary ways you will collect information from your users. This video will demonstrate how you take form submissions and apply the results to your campaign and marketing workflows.
For marketers
Data sovereignty vs personalization – drawing the line with informed, user-led marketing
Personalization drives better customer experiences, but it must be balanced with data sovereignty and privacy. The real challenge for marketers is using data ethically—delivering value while protecting trust.
Ruth Cheesley
August 29, 2025
